BRANDING Project
Restaurant branding work for Passage to India, based in Milton Keynes.

BRANDING FOR RESTAURANT

Passage to India has been in touch with us for their restaurant branding project and graphic design requirements. After our initial meeting, they provided us with their logo and brief information about their restaurant’s history. That enabled us to kick-start the project in a short time. Without a doubt, we have created a colour palette that reflects the history of the restaurant.

On top of the branding project, we provided Passage to India with graphic design services, to cover their digital and printed marketing needs.

In addition to these, we created their brand new web design project which includes a takeaway ordering and interactive booking system. Here is a link to their live website. Overall, we prepared a graphic design and branding project for Passage to India to increase their local awareness.

BRANDING

Above all, our goal was to create a colour theme that reflects the history of the restaurant. Because the name “Passage to India” is represented with a mural inside the restaurant. We used the “Train” theme as our main driving point across the branding process. The pictured imagery on the wall helped us to unleash the history behind the restaurant. We have used golden and black colour combined together with a clear font choice. Once our branding guidelines was ready, we moved on to the next step to create marketing materials and graphic design work for our Passage to India.

GRAPHIC DESIGN

We provided Passage to India with not only branding but also graphic design work. We designed numerous visuals for our client, both in printed and digital format until now. Our first project with them was re-creating their menus, including dine-in, takeaway and drinks menus. On top of these, we provided them with business card design, loyalty card design, poster design, magazine cover design, flyers, leaflets and more.

PROJECT DETAILS
Client

Passage to India

Date

2019

TYPE

Branding Restaurant

DURATION

2 weeks

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